Sales Metrics

We can’t increase sale if we can’t measure its journey.

Sales Training Programs at Strategic Concepts
Everyday Sales Metrics
We help our clients understand and track some key sales metrics everyday. MNOC/day (Min no of Calls/day) at Start of day, RRR(Required Run Rate) at End of Day and Strike Rate at Midday.
Every Week Sales Metrics
The Sales funnel Ratio’s are reviewed every weekend. This is primarily the Lead to Opportunity Ratio, Opportunity to proposal ratio, Proposal to Negotiation ratio and finally the Negotiation to Sales Order Ratio.
Every Month Sales Metrics
It is important to review sales metrics like Lead Ranking, Sales Pipeline warmth and RFM (Recency, Frequency, Monetary Value) at the end of every month.
Every Quarter and Year end Sales Metrics

Once in a quarter, we need to check all CRM attributes like RFM, Stickiness, Lapsation, Average Basket Value (ABV) and Average Basket Size(ABS), At the end of the year, it is important to study trends and extrapolate the same into future planning. This could be summarized as:

  • Salesperson’s performance
  • Product category performance
  • Market segment performance
  • Geographical market performance
  • Industry vertical performance
  • Go-To-Market planning for upcoming year
  • Return on Investment
  • Contribution Analysis of each product category

If you cannot measure something, you cannot improve the same.

Please call us on 9970506000 or click here for full assessment of your Sales Metrics.