Strategy Can Dictate Sales

Sales Strategy comes out very clearly in the Barrett Strategy Model shown below :   Together with Marketing Strategy, it comprises of Business sales strategy. In order to completely implement the same, the Methodology adopted and the Sales Metrics measured/tracked becomes very important. The Sales Strategy Framework   a) The Journey from Efficiency to Excellence…

sales performance

5 Parameters to judge Sales Performance

It really is customary to check out sales output in conditions of no of systems sold or the worthiness of billing done or the quantity of money accumulated from the marketplace. Sales performance management is something beyond efficiency in sales.   What exactly are the parameters that needs to be used to keep an eye…

Cross-selling-and-Up-selling

5 Steps to Cross Selling

Cross Selling happens when the buying behaviour of a sales transaction drives another sale transaction. Primary Sales Cross Sales Category 1: Pizza Category 2: Beverage Cheese bust, Dips, Sauce Category 1: Saree Category 2: Ghaghra Designer Blouse, Fall of saree Category 1: Car Category 2: AMC of 3 years Foot mat, audio system, 3M polish,…

sales training

5 Game changer Tips in Sales Training

It has been an age old practice to align the mindset of salespersons in mass towards a desired result in Sales by motivating them and dumping a set of Product Features in their minds by the rote method of learning. As a practicing sales trainer for last 23 years, I am writing this blog with…

sales management

8 Great Qualities of Sales Management

  All great salespersons are not great Sales Managers All Great Sales Managers are also Great Sales persons Any company which invests in its good salespersons to make them great sales managers are always blessed with more and more sales.   Ability to empower the sales team tomaximize the no of sales calls everyday. More…

Deal with Emotions, not Products!

Salespersons are human beings and customers are also human beings. When the two meet and talk , it is an exchange of emotions first and then finally an exchange of facts, figures , product and technology. Isn’t it? If yes, Do you empower yourself to handle your emotions as well as align the same to…

Code of Conduct – Sales Dept

This is a golden opportunity. Let us use the new year to infuse a code of conduct for our Sales Dept. A written code of conduct which is monitored at individual level for all members of Sales Dept has yielded great results in promoting the right “Karmas of Sales” in the team, Dos Uphold and…