SPANCO (Supsect, Prospect, Awareness, Need, Close, and Order) cycle is the typical sales cycle for Direct Selling.

The key deliverables of this program is as follows:

  • What are the inputs which one has in mind while suspecting?
  • How do you do cluster analysis of your suspect data?
  • What is the process of translating suspect data into prospect data?
  • How does a customer need related to his wants and desires?
  • What is the dynamic spot of pitching sales?
  • How does one perform the “From – To” approach of understanding the need of the customer?
  • What are the steps of sales closing?
  • What is the right time to ask for the order?

Adherence to a structured Process in Sales Management ensures that you perform well.

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