Sales Training and Need Analysis

Services Advisory Sales Training and Need Analysis

Completing one assignment in Sales is better than opening multiple of them and not completing anyone.

— Sanjay Singh
  • Salesmans karma isn’t “to sell”! - Don't Sell, Customers will Buy! A chef does not eat the food he makes, a fashion designer does not wear the clothes they design, a cobbler does not wear the shoes they make, a dancer does not watch their own dance live. Why does a salesman try to sell? I expect the sales consultant to do the

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The human resource is always heterogeneous in their personal traits, beliefs, attitudes and lifestyle. How can we have a homogenous Learning and Development (L&D) policy for them?

Sales Training and Need Analysis (TNA) in Sales is based on the classical premise that
  • Some people learn by doing themselves
  • Some people learn by seeing others do
  • Some people learn by listening to others
We follow a structured process to segregate the above mentioned categories from theSales Training teams of our clients and then probe each group separately to arrive at TNA.
  • Focus study
  • Questionnaire Survey
  • One to one interrogation
The TNA of each group is than mapped on following 3P criteria
  • Pertinence
  • Periodicity
  • Plan of Action (POA)
The TNA roll out plan is implemented by our Sales Training Dept to ensure success of Sales Teams for our clients.

Training is a Process.

Please do not treat is as an Event and waste your resources. For understanding TNA of your sales team
call us on 9970506000

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