I strongly co-relate to the characters in the very famous Hindi Movie – “Sholay”. On a lighter but serious note, I always tell my sales team members that in the game of sales there are only two characters – “Gabbar” and “Basanti”.
If the salesperson wags his tail like a happy dog and dances to the tunes of the customer he becomes a willing “Basanti” and the customer dons the role of a “Gabbar”.
On the contrary , if the salesperson asks the right questions to the customer in the right sequence ( with right probing skills), the customer has no option but to turn into a “willing Basanti”
The choice is always yours whether you want to become a “Basanti” or “Gabbar” in a Sales Call. To all those “Willing Basanti” salespersons in this world , I would only like to say – “basanti, in kooton ke sath mact nachna!”